Case Studies

Discover how top marketers use Measured to turn insight into action — and action into ROI.

Proving Performance in CTV: Free Fly Validates Universal Ads with Measured
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Clarity Over Clicks: The North Face Redefines Search Efficiency with Measured
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Dermalogica Drives Revenue Growth with Incremental Optimization
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Outerknown Optimizes Direct Mail Performance with Audience Testing
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Made In Increases Facebook Efficiency with Incrementality Tests
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Leading Automotive Brand Proves Value of Upper-Funnel Ads, Secures Marketing Budget Increase
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Home Goods Retailer Optimizes Catalog Campaigns to Achieve 187% Increase in ROAS(i)
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Home Services Marketplace Discovers TikTokʼs Dramatic Impact on New Customer Acquisition
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Fashion Retailer Achieves 3X ROAS and 8X Payback Improvement In Just 4 Months
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Johnnie-O Reveals Meta Campaigns Perform 275% Better than Reported by Google Analytics
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Bare Performance Nutrition Increases New Customer ROAS 26% with Geo Testing Insights
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Johnny Was Achieves 3X Media Efficiency by Testing the Incrementality of Google PMAX
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